{
  "audience_checks": [
    {
      "applicability_rule": null,
      "check_id": "AUDIENCE_MATCHES_BRIEF",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "li",
      "state": "PASS"
    },
    {
      "applicability_rule": "DISABLED_AUDIENCE_POLICY",
      "check_id": "EXCLUSIONS_MATCH_POLICY",
      "evidence_reference": null,
      "next_check": null,
      "observed_at": null,
      "owner": null,
      "reason": null,
      "source_id": null,
      "state": "NOT_APPLICABLE"
    },
    {
      "applicability_rule": null,
      "check_id": "AUDIENCE_FEASIBILITY_EVIDENCED",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "li",
      "state": "PASS"
    },
    {
      "applicability_rule": null,
      "check_id": "AUDIENCE_SCOPE_STABLE",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "li",
      "state": "PASS"
    }
  ],
  "audit_id": "fictional-b2b-001",
  "calculation_version": "linkedin-ads-audit-engine/1.0.0",
  "conversion_checks": [
    {
      "applicability_rule": null,
      "check_id": "DESTINATION_OR_FORM_LOADS",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "form",
      "state": "PASS"
    },
    {
      "applicability_rule": null,
      "check_id": "OFFER_AND_ACTION_MATCH",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "form",
      "state": "PASS"
    },
    {
      "applicability_rule": null,
      "check_id": "REQUIRED_FIELDS_AND_CONSENT_PRESENT",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "form",
      "state": "PASS"
    },
    {
      "applicability_rule": null,
      "check_id": "CONVERSION_EVENT_TESTED",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "form",
      "state": "PASS"
    },
    {
      "applicability_rule": null,
      "check_id": "SOURCE_METADATA_CAPTURED",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "form",
      "state": "PASS"
    }
  ],
  "creative_rows": [
    {
      "active": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "boolean",
        "value": true
      },
      "campaign_ref": "cmp_001",
      "checks": [
        {
          "applicability_rule": null,
          "check_id": "CREATIVE_ACTIVE_COVERAGE",
          "evidence_reference": "fictional-check-v1",
          "next_check": null,
          "observed_at": "2026-09-26",
          "owner": "Fictional reviewer",
          "reason": null,
          "source_id": "li",
          "state": "PASS"
        },
        {
          "applicability_rule": null,
          "check_id": "CREATIVE_MESSAGE_MATCH",
          "evidence_reference": "fictional-check-v1",
          "next_check": null,
          "observed_at": "2026-09-26",
          "owner": "Fictional reviewer",
          "reason": null,
          "source_id": "manual",
          "state": "PASS"
        },
        {
          "applicability_rule": null,
          "check_id": "CREATIVE_OFFER_MATCH",
          "evidence_reference": "fictional-check-v1",
          "next_check": null,
          "observed_at": "2026-09-26",
          "owner": "Fictional reviewer",
          "reason": null,
          "source_id": "manual",
          "state": "PASS"
        },
        {
          "applicability_rule": null,
          "check_id": "CREATIVE_FATIGUE_EVIDENCED",
          "evidence_reference": "fictional-check-v1",
          "next_check": null,
          "observed_at": "2026-09-26",
          "owner": "Fictional reviewer",
          "reason": null,
          "source_id": "li",
          "state": "PASS"
        }
      ],
      "clicks": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "clicks",
        "value": 100
      },
      "creative_ref": "creative_001",
      "first_delivery_date": "2026-08-01",
      "format": "single image",
      "impressions": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "impressions",
        "value": 10000
      },
      "last_delivery_date": "2026-08-31",
      "platform_actions": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "actions",
        "value": 20
      },
      "row_id": "creative_row_001",
      "source_id": "li",
      "spend": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "currency",
        "value": 1000
      }
    }
  ],
  "definitions": {
    "accepted_lead": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for accepted_lead"
    },
    "campaign_attribution": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for campaign_attribution"
    },
    "customer": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for customer"
    },
    "deduplication_rule": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for deduplication_rule"
    },
    "meeting": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for meeting"
    },
    "meeting_event_kind": "BOOKED",
    "opportunity_stage_lead": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for opportunity_stage_lead"
    },
    "platform_conversion_action": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for platform_conversion_action"
    },
    "qualified_lead": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for qualified_lead"
    },
    "received_lead": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for received_lead"
    },
    "response_sla_clock": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for response_sla_clock"
    },
    "response_sla_start_event": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for response_sla_start_event"
    },
    "response_sla_stop_event": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for response_sla_stop_event"
    },
    "response_sla_timezone": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for response_sla_timezone"
    },
    "submitted_lead": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for submitted_lead"
    },
    "unique_lead_key": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "definition",
      "value": "Fictional owned rule for unique_lead_key"
    }
  },
  "delivery": [
    {
      "account_ref": "acct_0001234567890123456",
      "budget_context": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "currency",
        "value": 2000
      },
      "campaign_ref": "cmp_001",
      "clicks": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "clicks",
        "value": 100
      },
      "currency": "USD",
      "entity_level": "CAMPAIGN",
      "entity_ref": "cmp_001",
      "impressions": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "impressions",
        "value": 10000
      },
      "platform_conversion_actions": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "actions",
        "value": 20
      },
      "row_id": "row_001",
      "source_id": "li",
      "spend": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "currency",
        "value": 1000
      },
      "status": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "li",
        "state": "MEASURED",
        "unit": "status",
        "value": "ACTIVE"
      },
      "window_end": "2026-08-31",
      "window_start": "2026-08-01"
    }
  ],
  "delivery_checks": [
    {
      "applicability_rule": null,
      "check_id": "CAMPAIGN_ELIGIBLE_TO_SERVE",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "li",
      "state": "PASS"
    },
    {
      "applicability_rule": null,
      "check_id": "DELIVERY_OCCURRED_IN_WINDOW",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "li",
      "state": "PASS"
    },
    {
      "applicability_rule": null,
      "check_id": "BUDGET_CONTROL_MATCHES_PLAN",
      "evidence_reference": "fictional-check-v1",
      "next_check": null,
      "observed_at": "2026-09-26",
      "owner": "Fictional reviewer",
      "reason": null,
      "source_id": "li",
      "state": "PASS"
    },
    {
      "applicability_rule": "DISABLED_DELIVERY_POLICY",
      "check_id": "DELIVERY_CONCENTRATION_MATCHES_POLICY",
      "evidence_reference": null,
      "next_check": null,
      "observed_at": null,
      "owner": null,
      "reason": null,
      "source_id": null,
      "state": "NOT_APPLICABLE"
    }
  ],
  "handoff": {
    "accepted": {
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "count": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "crm",
        "state": "MEASURED",
        "unit": "records",
        "value": 15
      },
      "population": "accepted",
      "source_id": "crm"
    },
    "campaign_attributed_accepted": {
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "count": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "crm",
        "state": "MEASURED",
        "unit": "records",
        "value": 12
      },
      "population": "campaign_attributed_accepted",
      "source_id": "crm"
    },
    "checks": [
      {
        "applicability_rule": null,
        "check_id": "LEAD_DELIVERY_TEST",
        "evidence_reference": "fictional-check-v1",
        "next_check": null,
        "observed_at": "2026-09-26",
        "owner": "Fictional transport owner",
        "reason": null,
        "source_id": "transport",
        "state": "FAIL"
      },
      {
        "applicability_rule": null,
        "check_id": "DEDUP_AND_ROUTING_TEST",
        "evidence_reference": "fictional-check-v1",
        "next_check": null,
        "observed_at": "2026-09-26",
        "owner": "Fictional reviewer",
        "reason": null,
        "source_id": "crm",
        "state": "PASS"
      },
      {
        "applicability_rule": null,
        "check_id": "RESPONSE_OWNER_AND_SLA",
        "evidence_reference": "fictional-check-v1",
        "next_check": null,
        "observed_at": "2026-09-26",
        "owner": "Fictional CRM owner",
        "reason": null,
        "source_id": "crm",
        "state": "FAIL"
      }
    ],
    "received": {
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "count": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "transport",
        "state": "MEASURED",
        "unit": "records",
        "value": 18
      },
      "population": "received",
      "source_id": "transport"
    },
    "submitted": {
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "count": {
        "applicability_rule": null,
        "evidence_reference": "fictional-export-v1",
        "next_check": null,
        "owner": null,
        "reason": null,
        "source_id": "form",
        "state": "MEASURED",
        "unit": "records",
        "value": 20
      },
      "population": "submitted",
      "source_id": "form"
    }
  },
  "outcomes": {
    "checks": [
      {
        "applicability_rule": null,
        "check_id": "OUTCOME_DEFINITIONS_APPROVED",
        "evidence_reference": "fictional-check-v1",
        "next_check": null,
        "observed_at": "2026-09-26",
        "owner": "Fictional reviewer",
        "reason": null,
        "source_id": "policy",
        "state": "PASS"
      },
      {
        "applicability_rule": null,
        "check_id": "OUTCOME_WINDOW_MATURE",
        "evidence_reference": "fictional-check-v1",
        "next_check": null,
        "observed_at": "2026-09-26",
        "owner": "Fictional reviewer",
        "reason": null,
        "source_id": "crm",
        "state": "PASS"
      },
      {
        "applicability_rule": null,
        "check_id": "DOWNSTREAM_POPULATIONS_RECONCILE",
        "evidence_reference": "fictional-check-v1",
        "next_check": null,
        "observed_at": "2026-09-26",
        "owner": "Fictional reviewer",
        "reason": null,
        "source_id": "crm",
        "state": "PASS"
      },
      {
        "applicability_rule": "DISABLED_OUTCOMES_POLICY",
        "check_id": "BUSINESS_GATE_EVIDENCED",
        "evidence_reference": null,
        "next_check": null,
        "observed_at": null,
        "owner": null,
        "reason": null,
        "source_id": null,
        "state": "NOT_APPLICABLE"
      }
    ],
    "customer": {
      "all_accepted": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 8
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 4
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 0
        }
      },
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "parent_scoped": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 1
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 0
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 0
        }
      },
      "source_id": "crm"
    },
    "meeting": {
      "all_accepted": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "meeting",
          "state": "MEASURED",
          "unit": "records",
          "value": 6
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "meeting",
          "state": "MEASURED",
          "unit": "records",
          "value": 3
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "meeting",
          "state": "MEASURED",
          "unit": "records",
          "value": 3
        }
      },
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "parent_scoped": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "meeting",
          "state": "MEASURED",
          "unit": "records",
          "value": 2
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "meeting",
          "state": "MEASURED",
          "unit": "records",
          "value": 1
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "meeting",
          "state": "MEASURED",
          "unit": "records",
          "value": 3
        }
      },
      "source_id": "meeting"
    },
    "opportunity": {
      "all_accepted": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 7
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 4
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 1
        }
      },
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "parent_scoped": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 1
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 1
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 1
        }
      },
      "source_id": "crm"
    },
    "qualified": {
      "all_accepted": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 4
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 2
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 6
        }
      },
      "cohort_key": "{\"account_ref\":\"acct_0001234567890123456\",\"account_timezone\":\"America/New_York\",\"attribution_rule\":\"Fictional campaign ID mapping\",\"campaign_set_id\":\"set_001\",\"conversion_route\":\"NATIVE_FORM\",\"currency\":\"USD\",\"delivery_end\":\"2026-08-31\",\"delivery_start\":\"2026-08-01\",\"form_or_destination_ref\":\"fictional-form\",\"lead_cohort_end\":\"2026-08-31\",\"lead_cohort_start\":\"2026-08-01\",\"outcome_cutoff\":\"2026-09-25\"}",
      "completeness": "COMPLETE",
      "parent_scoped": {
        "NO": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 4
        },
        "UNKNOWN": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 2
        },
        "YES": {
          "applicability_rule": null,
          "evidence_reference": "fictional-export-v1",
          "next_check": null,
          "owner": null,
          "reason": null,
          "source_id": "crm",
          "state": "MEASURED",
          "unit": "records",
          "value": 6
        }
      },
      "source_id": "crm"
    }
  },
  "policies": {
    "audience_policy": {
      "applicability_rule": "DISABLED_AUDIENCE_POLICY",
      "comparator": null,
      "enabled": false,
      "evidence_boundary": null,
      "metric_id": null,
      "owner": null,
      "policy_reference": null,
      "threshold": null
    },
    "capacity_confirmed": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "boolean",
      "value": true
    },
    "creative_policy": {
      "applicability_rule": "DISABLED_CREATIVE_POLICY",
      "comparator": null,
      "enabled": false,
      "evidence_boundary": null,
      "metric_id": null,
      "owner": null,
      "policy_reference": null,
      "threshold": null
    },
    "delivery_policy": {
      "applicability_rule": "DISABLED_DELIVERY_POLICY",
      "comparator": null,
      "enabled": false,
      "evidence_boundary": null,
      "metric_id": null,
      "owner": null,
      "policy_reference": null,
      "threshold": null
    },
    "review_window_days": 30,
    "scale_gate": {
      "applicability_rule": "DISABLED_SCALE_GATE",
      "comparator": null,
      "enabled": false,
      "evidence_boundary": null,
      "metric_id": null,
      "owner": null,
      "policy_reference": null,
      "threshold": null
    },
    "stop_gate": {
      "applicability_rule": "DISABLED_STOP_GATE",
      "comparator": null,
      "enabled": false,
      "evidence_boundary": null,
      "metric_id": null,
      "owner": null,
      "policy_reference": null,
      "threshold": null
    }
  },
  "privacy": {
    "aggregation_attested_at": "2026-09-26",
    "aggregation_attested_by": "Fictional analyst",
    "contains_credentials_or_signed_urls": false,
    "contains_direct_identifiers": false,
    "redacted_only": true
  },
  "review": {
    "action_owner": null,
    "due_date": "2026-10-02",
    "frozen_audit_sha256": null,
    "frozen_decision_sha256": null,
    "owner": null,
    "review_date": null,
    "unknowns_acknowledged": false
  },
  "schema_version": "linkedin-ads-audit/1.0.0",
  "scope": {
    "account_ref": "acct_0001234567890123456",
    "account_timezone": "America/New_York",
    "attribution_rule": "Fictional campaign ID mapping",
    "audience_ref": "fictional-operations-leaders",
    "campaign_objective": "Lead generation",
    "campaign_refs": [
      "cmp_001"
    ],
    "campaign_set_id": "set_001",
    "confirmed_at": "2026-09-26",
    "conversion_route": "NATIVE_FORM",
    "currency": "USD",
    "delivery_end": "2026-08-31",
    "delivery_start": "2026-08-01",
    "form_or_destination_ref": "fictional-form",
    "lead_cohort_end": "2026-08-31",
    "lead_cohort_start": "2026-08-01",
    "offer_ref": "fictional-guide",
    "outcome_cutoff": "2026-09-25",
    "outcome_maturity_days": {
      "applicability_rule": null,
      "evidence_reference": "fictional-policy-v1",
      "next_check": null,
      "owner": "Fictional policy owner",
      "reason": null,
      "source_id": null,
      "state": "DECLARED",
      "unit": "days",
      "value": 21
    },
    "production_only": true,
    "scope_confirmation": "CONFIRMED"
  },
  "sources": [
    {
      "aggregate_count": null,
      "completeness": "COMPLETE",
      "coverage_end": "2026-09-25",
      "coverage_start": "2026-08-01",
      "evidence_reference": "fictional-li-receipt",
      "extracted_at": "2026-09-26T09:00:00-04:00",
      "notes": null,
      "owner": "Fictional source owner",
      "source_id": "li",
      "source_owner": "LINKEDIN_CAMPAIGN_MANAGER",
      "source_version": "fictional-v1"
    },
    {
      "aggregate_count": null,
      "completeness": "COMPLETE",
      "coverage_end": "2026-09-25",
      "coverage_start": "2026-08-01",
      "evidence_reference": "fictional-form-receipt",
      "extracted_at": "2026-09-26T09:00:00-04:00",
      "notes": null,
      "owner": "Fictional source owner",
      "source_id": "form",
      "source_owner": "FORM_OR_DESTINATION",
      "source_version": "fictional-v1"
    },
    {
      "aggregate_count": null,
      "completeness": "COMPLETE",
      "coverage_end": "2026-09-25",
      "coverage_start": "2026-08-01",
      "evidence_reference": "fictional-transport-receipt",
      "extracted_at": "2026-09-26T09:00:00-04:00",
      "notes": null,
      "owner": "Fictional source owner",
      "source_id": "transport",
      "source_owner": "LEAD_TRANSPORT",
      "source_version": "fictional-v1"
    },
    {
      "aggregate_count": null,
      "completeness": "COMPLETE",
      "coverage_end": "2026-09-25",
      "coverage_start": "2026-08-01",
      "evidence_reference": "fictional-crm-receipt",
      "extracted_at": "2026-09-26T09:00:00-04:00",
      "notes": null,
      "owner": "Fictional source owner",
      "source_id": "crm",
      "source_owner": "CRM",
      "source_version": "fictional-v1"
    },
    {
      "aggregate_count": null,
      "completeness": "COMPLETE",
      "coverage_end": "2026-09-25",
      "coverage_start": "2026-08-01",
      "evidence_reference": "fictional-meeting-receipt",
      "extracted_at": "2026-09-26T09:00:00-04:00",
      "notes": null,
      "owner": "Fictional source owner",
      "source_id": "meeting",
      "source_owner": "MEETING_SYSTEM",
      "source_version": "fictional-v1"
    },
    {
      "aggregate_count": null,
      "completeness": "COMPLETE",
      "coverage_end": "2026-09-25",
      "coverage_start": "2026-08-01",
      "evidence_reference": "fictional-policy-receipt",
      "extracted_at": "2026-09-26T09:00:00-04:00",
      "notes": null,
      "owner": "Fictional source owner",
      "source_id": "policy",
      "source_owner": "BUSINESS_POLICY",
      "source_version": "fictional-v1"
    },
    {
      "aggregate_count": null,
      "completeness": "COMPLETE",
      "coverage_end": "2026-09-25",
      "coverage_start": "2026-08-01",
      "evidence_reference": "fictional-manual-receipt",
      "extracted_at": "2026-09-26T09:00:00-04:00",
      "notes": null,
      "owner": "Fictional source owner",
      "source_id": "manual",
      "source_owner": "MANUAL_REVIEW",
      "source_version": "fictional-v1"
    }
  ],
  "verification_follow_up": null
}
