{
  "schema_version": "maestro.facebook-carousel-record.v1",
  "record_id": "facebook-carousel-blank",
  "example_status": "blank_template",
  "judgments": {
    "format_fit": {
      "state": "hold_missing_evidence",
      "reason": "Buyer, offer and card jobs are not supplied."
    },
    "storyboard_completeness": {
      "state": "hold",
      "reason": "Required card fields are incomplete."
    },
    "local_preflight": {
      "state": "hold",
      "reason": "Claims, assets, destinations and tracking are not reviewed."
    },
    "native_readiness": {
      "state": "hold",
      "reason": "Account access and native preview are not evidenced."
    },
    "measured_outcome": {
      "state": "unknown",
      "reason": "No delivered campaign outcome is supplied."
    }
  },
  "campaign": {
    "company": null,
    "buyer": null,
    "situation": null,
    "offer": null,
    "desired_action": null,
    "primary_text": null,
    "pattern": "unknown",
    "destination_mode": "unknown",
    "card_order_mode": "unknown"
  },
  "cards": [
    {
      "card_id": "card-01",
      "index": 1,
      "role": null,
      "supplied_fact": null,
      "on_card_copy": null,
      "headline": null,
      "description": null,
      "visual_brief": null,
      "asset_ref": null,
      "platform_cta": null,
      "destination_url": null,
      "utm_content": null,
      "source_ref": null,
      "permission_state": "unknown",
      "arrival_capture": {
        "state": "unknown",
        "headline": null,
        "action": null,
        "observed_at": null,
        "evidence_ref": null
      },
      "continuity": {
        "judgment": "not_assessable",
        "reason": "Destination has not been inspected."
      },
      "owners": {
        "copy": null,
        "design": null,
        "destination": null
      },
      "open_question": null
    },
    {
      "card_id": "card-02",
      "index": 2,
      "role": null,
      "supplied_fact": null,
      "on_card_copy": null,
      "headline": null,
      "description": null,
      "visual_brief": null,
      "asset_ref": null,
      "platform_cta": null,
      "destination_url": null,
      "utm_content": null,
      "source_ref": null,
      "permission_state": "unknown",
      "arrival_capture": {
        "state": "unknown",
        "headline": null,
        "action": null,
        "observed_at": null,
        "evidence_ref": null
      },
      "continuity": {
        "judgment": "not_assessable",
        "reason": "Destination has not been inspected."
      },
      "owners": {
        "copy": null,
        "design": null,
        "destination": null
      },
      "open_question": null
    }
  ],
  "stop_points": {
    "after_card_1": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": "Does card one give the buyer a complete reason to care?"
    },
    "after_card_2": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": "Does card two add a distinct piece of information?"
    },
    "before_final_card": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": "Is any essential condition or proof hidden on the close?"
    }
  },
  "owners": {
    "offer_and_claims": null,
    "copy": null,
    "design": null,
    "paid_media": null,
    "destination_and_tracking": null,
    "final_reviewer": null
  },
  "checks": {
    "claim_review": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": null
    },
    "asset_rights": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": null
    },
    "destination_inspection": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": null
    },
    "tracking_review": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": null
    },
    "native_preview": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": null
    },
    "ad_account_access": {
      "state": "unknown",
      "evidence_ref": null,
      "owner": null,
      "note": null
    }
  },
  "source_refs": [],
  "missing_inputs": [
    {
      "request_id": "campaign-buyer",
      "owner": "offer_and_claims",
      "reason": "The intended buyer is missing.",
      "evidence_request": "Supply the intended buyer."
    },
    {
      "request_id": "campaign-offer",
      "owner": "offer_and_claims",
      "reason": "The exact offer is missing.",
      "evidence_request": "Supply the exact offer."
    },
    {
      "request_id": "campaign-desired-action",
      "owner": "offer_and_claims",
      "reason": "The desired action is missing.",
      "evidence_request": "Supply one desired action."
    }
  ],
  "next_action": "Supply the intended buyer, exact offer and one desired action."
}
