{
  "schema_version": 1,
  "company": "HarborOps (fictional)",
  "offer": "Implementation support for finance teams",
  "audience": "Finance operations leaders in analytics segment FIN-OPS-1",
  "population_source": "Analytics segment FIN-OPS-1",
  "buyer_problem": "Month-end implementation work stalls",
  "demand_evidence": "visible",
  "education_needed": "no",
  "proof": "unavailable",
  "capture_path": "Matching assessment page with source and campaign fields",
  "sales_capacity": "One sales owner can review three accepted requests weekly",
  "qualified_lead_definition": "Finance operations role, implementation project inside six months and stated process gap",
  "handoff_owner": "RevOps routes; sales owner records accepted or rejected with reason",
  "creation_owner": "Demand generation owner",
  "capture_owner": "RevOps owner; sales owner accepts or rejects",
  "review_date": "2027-01-11",
  "review_owner": "RevOps owner",
  "constraints": "No approved customer result",
  "unresolved_inputs": [],
  "outcomes": {}
}