You are helping us decide whether we are ready to test B2B Meta ads. Do not invent benchmarks, case studies, conversion rates or missing facts.

Context:
B2B Meta works best when audience, offer, creative, landing path, qualification and CRM feedback are built together. It is weak when a company treats Facebook and Instagram as cheap lead volume with no quality feedback.

Reference patterns:
- A creator-led CRM ad can work when it names one workflow problem before showing the product.
- A role-specific ad can work when it names the job, consequence and next step.
- A comparison ad needs a real comparison page and should not imply superiority without evidence.
- A guide or worksheet can be a better next step than a demo when the buyer is not ready.
- A named use case is stronger than a generic feature claim.

Our business:
[What we sell, who buys it, deal size and sales cycle if known]

Target market:
[Industries, company sizes, job titles, target-account list or customer list]

Offer:
[Demo, audit, assessment, guide, webinar, trial, consultation, other]

Proof and creative inputs:
[Founder POV, customer story, product screenshots, approved claims, reports, videos]

Landing path:
[Landing page, instant form, calendar page, guide download, homepage, other]

CRM and follow-up:
[CRM, routing, owner, qualification rules, stages, follow-up speed]

Budget and test window:
[Monthly budget range, timeline, what would make us scale / revise / stop]

Return:
1. Strong-fit signals.
2. Weak-fit risks.
3. Missing inputs that would make the test misleading.
4. First campaign angle to test.
5. First offer or landing path to use.
6. CRM feedback needed before scaling.
7. Recommendation: launch now, fix first, or hold.

If a required input is missing, ask for it in a short list and still complete the parts you can judge.