# Candidate evidence request: recurring B2B paid-social creative

Attach the completed production specification. Replace every bracketed field before sending.

**Candidate:** [NAME]  
**Buyer:** [COMPANY]  
**Response due:** [DATE OR UNSCHEDULED]

Please answer against the attached workload. Use **Included**, **Client owned**, **Extra cost**, **Not offered** or **Unknown** for each field. Do not replace a missing answer with a general service description.

## 1. Scope and price

- Price the sample month by deliverable and identify what changes the price.
- Define concept, iteration, adaptation and revision for this proposal.
- Separate the production fee, software and pass-through costs.
- State minimum term, renewal, cancellation and overage rules.

## 2. Capacity and turnaround

- Show how the sample month consumes available capacity.
- State when the turnaround clock starts, pauses and ends, plus the promised duration and delivery milestones.
- State included review rounds and the change-order trigger.
- Name assigned roles, approximate allocation and backup coverage.

## 3. Comparable production evidence

Provide one redacted recurring paid-social example containing:

- original brief and input checklist;
- concept and iteration taxonomy;
- review and approval trail;
- master plus format adaptations;
- captions and quality-control record where relevant;
- editable source package and license ledger;
- delivery sheet with stable creative IDs and version names.

Explain what your team owned. Do not provide confidential performance data without permission.

## 4. Rights, AI and offboarding

- List every editable source file transferred at delivery.
- Explain font, stock, footage, music and talent licenses.
- State usage-rights limits and third-party exceptions.
- Describe AI use, client-data handling and model-training restrictions.
- Describe archive and offboarding delivery.

## 5. Measurement handoff

- Show how final files map to media-platform creative IDs.
- Name the results you need, their source and review cadence.
- Explain who decides the next concept or iteration.
- State attribution limits you preserve in reporting.

## Candidate-specific Unknowns

Repeat this row for every Unknown from the scorecard.

| Field | Current evidence | Exact question | Requested proof | Owner | Due date |
| --- | --- | --- | --- | --- | --- |
| [FIELD] | [SOURCE OR UNKNOWN] | [QUESTION] | [DOCUMENT/EXAMPLE] | [OWNER] | [DATE OR UNSCHEDULED] |